MBA students - try Business Source Premier
Are you a MBA student? If you are and you haven't tried out this Library database already, try searching Business Source Premier. It's available from the Management Key Collections (where you will find many other excellent sources for management and business).
What's so good about Business Source Premier? Well, here are a couple of things:
- It provides the full text for more than 8,800 serials, including more than 1,100 peer-reviewed business publications, including the world's top management and marketing journals such as Harvard Business Review, from 1922.
- It also contains full text, non-journal content includes market research reports, industry reports, country reports, company profiles and SWOT analyses.
So whatever subject you are looking for it's very likely that you will find some relevant information using Business Source Premier.
You need to be logged into Athens using your Managed Windows Service (MWS) username and password before you can get access. Once you've done that select the 'Connect' link for the database.
There is a short guide to using Business Source Premier.
Labels: Business Source Premier